Launch Event for new Community Room

Navigation Agency was asked to create and deliver a launch event to celebrate a new Community Hub Room at Asda Cardiff Bay. The hub provides a free and safe space for local community groups to meet.

Customers were welcomed by a Town Crier, and the store had its very own celebrity singer with Emilie Parry Williams a contestant on “ The Voice” entertaining the shoppers and Asda colleagues.

The Lord Mayor of Cardiff officially opened the room cutting the ribbon and then joined in the celebrations.

Through the day, customers could take part in the “cyclone challenge” adding tokens for one of the chosen Asda “Green Token” charities.