The 21st Leeds Sports Awards took place at the Centenary Pavilion at Elland Road on 25th April 2024, the third Leeds Sports Awards that Navigation Agency have helped to deliver.

The Leeds Sports Awards celebrate the sporting heroes from across the city, at every level of sport from Olympian and Paralympians to the Community Champions, including athletes, coaches, administrators, and volunteers.

Navigation Agency was commissioned by Sport Leeds and Leeds City Council to develop the overall creative style and then manage the marketing of the event from the launch at Leeds Knights, through to the event night.

As part of our role, Navigation undertook a full social media campaign and managed all press relations.

Another key role was to seek sponsorship alongside Leeds City Council and Sport Leeds, and to manage all sponsor communication and to help them maximise their involvement. A number of new sponsors were introduced for the first-time including Evans Homes, New Balance, Technogym, Zoggs, first direct Arena and UK Coaching.

For the evening itself, Navigation developed all content, including the creation of all videos, support slides and production of the script/ running order for hosts Jamie Jones Buchanan MBE and Tanya Arnold together with all finalist and sponsor liaison.

The feedback from the awards has been very positive:

Record Number of nominations 

Very Strong social engagement throughout the build-up to the event, and in particular from the awards evening.

Strong PR coverage at every stage.

Very positive comments from those who attended: